How a Dedicated Sales Force Can Destroy Your Chances Of Selling Your Consultancy Services
Commando Consulting, June 2010
Lots of consultants start their practices and then dream of the day when they can become "real consultants" and relegate marketing and selling to some commissioned peddlers. This way consultants can get busy delivering their unrivalled, astonishing and marvellous services and don't get burdened by the "subhuman" task of selling.
Sadly, at this moment, the service has just become a commodity, and is treated by the market just like plumbing, printing or any other service that is sold through commissioned sales forces.
So, this month we take a closer look at the dynamic of selling consulting services in a toe-curlingly exciting episode of Commando Consulting, entitled, How a Dedicated Sales Force Can Destroy Your Chances Of Selling Your Consultancy Services.
Lots of consultants start their practices and then dream of the day when they can become "real consultants" and relegate marketing and selling to some commissioned peddlers. This way consultants can get busy delivering their unrivalled, astonishing and marvellous services and don't get burdened by the "subhuman" task of selling.
Sadly, at this moment, the service has just become a commodity, and is treated by the market just like plumbing, printing or any other service that is sold through commissioned sales forces.
So, this month we take a closer look at the dynamic of selling consulting services in a toe-curlingly exciting episode of Commando Consulting, entitled, How a Dedicated Sales Force Can Destroy Your Chances Of Selling Your Consultancy Services.
posted by Bald Dog @ Wednesday, June 09, 2010
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